Episode 199: Living the Ikigai Way with David Marlow

May 7, 2025
David Marlow is known as the Ikigai Guy. I didn’t know that when I first came across his writing. What I did know was that something in his work resonated deeply with me.
Today, we talk about what happens when your career comes to a close, and you’re left facing the question: who am I now? David shares how he discovered the concept of ikigai, what it means to him, and how it shaped the way he moved through the end of his own career.
He offers a thoughtful process for reconnecting with purpose, and for paying attention to the parts of your life that make you feel most alive. We talk about identity, daily rituals, the power of reflection, and how a few small steps can open the door to something meaningful.
We also explore:
- What ikigai means (and what it doesn’t)
- How to quiet the noise enough to hear what’s true for you
- Why a beginner’s mindset is key to moving forward
- What it looks like to create your own “ikiverse”
- How old memories and stories can point you back to what matters most
Guest Bio:
David Marlow is a purpose and transformation coach known as The Ikigai Guy. After a 30-year career as a senior leader in three Fortune 500 companies, he shifted focus to helping others find fulfillment through purpose. His writing, coaching, and newsletter Ikiquest have reached millions, and his book The Ikigai Way offers a framework for living in alignment with who you are and why you’re here.
David lives in Hartland, Wisconsin, where he spends his time running, making espresso, and enjoying life as a husband, father, and grandfather.
Resources:
Follow David on LinkedIn
Subscribe to the Ikiquest Newsletter
David’s website